Hire A Social Media Manager

SMMalia

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Hi! I'm Malia Arcuri

I'll take your Social

Media to next level

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About Me

Hi!

Nice to meet you, I'm

Malia Arcuri

I am a marketing professional and social media manager based in South Florida with over 4 years of experience in the social and digital media world. I work as not only a Social Media Manager but a content marketing specialist & community builder.

My work involves creating digital media assets, executing full-cycle marketing campaigns, producing post-campaign analytics & copywriting tone-specific content curated for each individual brand.

Social Media Skills

Marketing & Design Skills

My Services

Social Media Management

Daily social media management
Content calendar creation
Comprehensive monthly reporting
Custom hashtag strategy

Content Creation

Designing social posts from scratch
Photography
Filming short videos for Reels, and TikTok
Creating stories daily

Digital Marketing

Email marketing
SEO Keyword Research.
Search Engine Optimization.
Content marketing
Facebook and Google Ads
Social Media ads and boosted posts

How I will

help you

1 Create strategies to increase followers

2 Produce engaging content

3 Effective campaign creations

4 Monthly reporting

Past Work

Social Media Management

I served as the Social Media and Content Manager for Aquaphor, Eucerin & Coppertone, managing all nine social profiles.

My daily responsibilities included community management, content calendar creation, hashtag strategy, and graphic design. I provided weekly and monthly reporting to the leadership team and advised external PR agencies on influencer partnerships and ad campaigns.

Through my data-driven approach and understanding of social media trends, I helped the company achieve over 1 million weekly impressions and 30,000 likes on TikTok. I prioritized the use of reels and leveraged trending sounds and videos to elevate the brand's social media presence and expand its reach.

Organic Growth

As a skilled community manager and marketing professional, I have delivered impressive results for renowned nutritionist Sarah Wragge.

Within just two months of joining her team, I utilized my expertise in data analytics and effective communication to quadruple her sign-ups and generate over $100,000 in sales.

My role involves overseeing daily community management, video editing, graphic design, and copywriting, all while securing lucrative partnerships with leading brands in the industry. My proven ability to drive revenue growth and establish successful collaborations underscores my keen attention to detail and comprehensive understanding of the market.

Ambassador Program

As one of Parade's first freelancers, I played a critical role in shaping their influencer marketing strategy. Leveraging my extensive network and expertise in relationship management, I successfully sourced over 5,000 influencers for the brand, securing 10,000+ organic stories.

In addition to my work on influencer marketing, I also played a key role in building and scaling Parade's college community program. Through my strategic sourcing efforts, I was able to identify over 2,500 college-age creators in South Florida, expanding the brand's reach and visibility among this important demographic.

My ability to develop comprehensive influencer marketing strategies, as well as my skills in relationship management and sourcing, helped establish Parade as a leader in the industry.

Community Building

As Rowan's Partnerships Coordinator, I played a key role in driving the brand's growth through strategic partnerships and innovative marketing initiatives.

I oversaw a monthly budget of $60k+ and created Rowan's first-ever ambassador program, which I scaled from 20 creators to over 400. Through my careful management and strategic selection of influencers, I was able to significantly increase brand awareness and drive sales.

I also developed new graphics, GIFs, and Instagram filters that helped drive traffic to the Rowan website, resulting in an impressive 185% increase in site traffic in just one year.

IRL Events

As the Social Media Manager and lead event planner for Select, I oversaw the planning and execution of four exclusive members-only parties for Art Basel Miami 2021. My responsibilities included identifying and securing vendors, sponsors, local galleries, and event spaces.

Through my effective outreach efforts, I was able to secure goPuff as a sponsor for $15,000 worth of alcohol and Hampton Water to provide $10,000 worth of Rosé. These strategic partnerships significantly contributed to the success of the events and helped generate over 450 new member sign-ups.

As a result of my success in event planning and networking, I onboarded Blade, Alto, and Sakara as lifestyle partners, expanding Select's network of industry-leading partnerships.